College Renames Itself Once More
Holy Cross University has recently unveiled a rebrand, introducing a new website and profile pictures, including a new logo. However, the new design has not been universally well-received.
The logo in question is a simple text line reading "Holy Cross" in a serif font, which the school hoped would be more appealing to the younger generation. The institution believed that using a familiar font would make Holy Cross feel more comfortable to the next generation and improve connections.
Despite these intentions, the new logo has faced criticism from some sources. No specific reason for the backlash has been publicly disclosed, and the school has not provided a timeline for the official launch of the new logo.
In an interesting twist, it appears that the school's press release stated that the serif font was the reason for the rebrand failure. As a result, Holy Cross is now changing course and modifying the logo once more.
Ben Lepper '25, Sports Editor of the school's newspaper and a key member of ESPN+ Production Assistant & Broadcaster, Ultimate Frisbee, and Tour Guide Coordinator, was one of the students who received a special early version of the new Holy Cross logo.
It is essential to note that the exact reasoning behind the logo change and the font choice for the new design are typically detailed in official university announcements or branding guidelines. For the most accurate and up-to-date information, we recommend checking the university’s official website or contacting their communications department directly.
As the university continues to modernise its image and improve its readability, the new logo's eventual reception by the current student body remains to be seen.
- The new logo design of Holy Cross University, which features a simple text line in a serif font, was intended to appeal to the younger generation and improve connections.
- The serif font used in the new Holy Cross logo has been cited as the potential reason for the rebrand failure, prompting the university to modify the logo once more.
- Ben Lepper '25, a key member of ESPN+ Production Assistant & Broadcaster, Ultimate Frisbee, and Tour Guide Coordinator, among other roles at the school's newspaper, was one of the students who received an early version of the new Holy Cross logo.
- In the realm of education-and-self-development and online-education, it's crucial to seek accurate and up-to-date information regarding events like the university's rebranding, which can be found on the university's official website or by contacting their communications department directly.
- The eventual reception of the new Holy Cross logo by the current student body is yet to be determined as the university continues to modernize its image and improve readability.
