HR Expert Elena Brayt Speaks on Attracting Young Talent at Yakutsk Forum
On October 7, a lecture by Elena Brayt titled 'HR Brand: Creating an Attractive Image for Young Professionals' took place at North-Eastern Federal University in Yakutsk. The event was part of the federal industry forum 'Young Specialist - Builder of the Future', aimed at helping young living find their path and become sought-after specialists.
Elena Brayt, the speaker, discussed the importance of growth, development, and earning potential for young professionals. She advised HR professionals to maintain an up-to-date website and social media presence for companies, as well as to experience the recruitment process firsthand, monitor reviews, and study competitors.
The forum, held between October 7 and 8, saw participation from various educational institutions and regional industrial enterprises. These included the Ministry of Education and Science of the Sakha Republic, the Yakutsk State University named after M.K. Ammosov, local vocational schools, and other regional enterprises supporting President Vladimir Putin's national project 'Youth and Children'. The forum featured job fairs, roundtable discussions, sections, lectures, and other events.
According to RosKapStroy data, 60% of young people learn about professions from their families. The 'Young Specialist - Builder of the Future' forum in Yakutsk aims to fulfill tasks of the national project 'Youth and Children', initiated by Russian President Vladimir Putin. The forum and Elena Brayt's lecture provided valuable insights for HR professionals and young living alike.
