The Significance of Skin's pH for the Savvy Buyer and Methods for its Restoration with Organic Goods
In the world of beauty and personal care, a new era is dawning. Consumers are becoming more informed, preferring products that contain natural and familiar ingredients. This shift has been reflected in a survey, where 44% of participants agreed that natural ingredients are safer than conventional synthetic ones.
This trend is not limited to just safety concerns. The intersection of beauty and science is becoming more prevalent, with trends such as the use of plant stem cells and the study of neuroscience and beauty. One such example is the Marine Minerals Extract H.G., a blend of seaweeds (mainly fucus vesiculosus) and sea salt, composed of natural ingredients that provide scientific results.
The Marine Minerals Extract H.G. is making waves for its ability to enhance skin's glow and freshness by targeting microcirculation. It also boasts anti-aging activity, as shown by a study where a gel formulation including fucus aqueous extract at 1% was applied to human cheeks, reducing skin thickness and improving skin elasticity.
But the benefits of this extract don't stop there. It restores skin's homeostasis activity, improving skin moisture and balancing ion-driven fluid movements between intracellular and extracellular compartments. Additionally, it has anti-inflammatory activity, as shown by ex-vivo tests of Fucus aqueous extract polysaccharides.
Informed consumers are not just interested in the benefits of products, but also in their formulas, ingredients, and supply chain information. The Marine Minerals Extract H.G. addresses these concerns by providing a digital omnichannel experience, including online consultations with experts and personalized treatments. It also offers self-explanatory packaging messages that enhance product ingredients and proven results.
The extract is visible on social media platforms and online communities, collaborating with reliable influencers to educate consumers. It also educates consumers about its usefulness for each stage of their skin routines, with cleansing being one of the most important parts.
The pandemic has caused a shift in consumer behavior towards informed purchasing of personal care and beauty products. The Marine Minerals Extract H.G. from Provital is used to restore skin's pH and ionic balance, addressing concerns of informed consumers and experts.
A holistic view of beauty, where physical beauty and mental well-being converge, is shared by informed consumers. The Marine Minerals Extract H.G. is not just a beauty product; it's a step towards a healthier, more balanced lifestyle. As brands anticipate the needs of informed consumers, they should take steps such as providing a digital omnichannel experience, focusing on safety and natural ingredients, and studying trends in data and science-based products.
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