YTEK Secures Top Position in HR Brand Awards 2024
In the heart of the Republic of Sakha (Yakutia), a region known for its harsh living conditions, the Yakutsk Energy Company (YAKEC) has taken a significant step towards fostering a welcoming and supportive environment for new employees. The company's innovative "Welcome to Yakutia!" newcomer adaptation program has been recognised at the National HR Brand Awards 2024, winning the "We Live Here" Track Award.
The "Welcome to Yakutia!" program is a key component of YAKEC's "Adaptation Formula," designed to facilitate the integration of new employees into the company and the Yakutian community. The program combines corporate engagement and immersion in Yakutian traditions, making it an example of economically successful and socially responsible business.
The program's comprehensive approach to newcomer adaptation is evident in its key elements and strategies. Newcomers are provided with cultural insights specific to Yakutia, including introductions to local customs, traditions, and community events. Language support is also offered, with language classes or resources available to facilitate communication.
Community engagement is another crucial aspect of the program. YAKEC organizes community events and social activities, encouraging newcomers to meet local residents and establish connections. Participation in local clubs or organizations based on shared interests is also encouraged.
Job training and mentorship are essential components of the program. New employees receive training specific to their role within the company, and are paired with experienced colleagues for mentorship and support. Practical assistance is also provided, with advice on housing, healthcare, education, and other essential services.
A feedback mechanism is in place to improve the program over time. Newcomers are given a channel to provide feedback on their integration experience, which is used to make necessary improvements.
The success of the "Welcome to Yakutia!" program is evident in its results. A staggering 91% of YAKEC employees complete their adaptation with an "meets expectations" or higher rating. Furthermore, 93% of new employees successfully complete their trial period at YAKEC, and 83% of employees stay with the company for over a year after completing their trial period.
The founders of the nomination praised the program's comprehensiveness and completeness, while Ivanna Vinnyk, a consultant from hh.ru, commented that YAKEC's victory and advancement to the final in the "Regions" nomination is a testament to the role a company can play in Yakutia's sustainable development and the formation of a valuable business agenda.
The 19th awards ceremony took place on the red carpet at the October Cinema on New Arbat. YAKEC's victory in the "We Live Here" track and advancement to the final in the "Regions" nomination is a recognition of its significant role in Yakutia's sustainable development. The "Welcome to Yakutia!" program is a shining example of how a company can successfully adapt newcomers, foster a sense of community, and contribute to regional development.
- The Yakutsk Energy Company's "Welcome to Yakutia!" program, an integral part of their "Adaptation Formula", showcases how business can intertwine with both education and self-development, and technology, as it offers language support and job training to new employees, fostering a welcoming and supportive environment.
- Beyond its corporate aspects, this program emphasizes community engagement, encouraging sports and social activities that bring newcomers together with local residents, promoting team spirit and cultural exchange.
- The success of this initiative has infiltrated the business world, with Ivanna Vinnyk, a consultant from hh.ru, commending YAKEC's strategy as a testament to their role in Yakutia's sustainable development, setting a precedent for economically successful and socially responsible business practices that adopt finance principles for the betterment of the community.
